Free traffic exchange programs, paid to click programs and other similar creations have a bad name in the internet marketing world. More often deemed as a waste of time and many internet marketing gurus mentor their students with quotes like "if you’re serious about your online business, stay away from these programs".
Ok, now I will probably upset a few people with my point of view, but recent studies and testing on my end have shown that these programs are essential to the success of the Power Blog.
Stay with me for a moment, I will show some statistics and leave it up to you to decide if this actually can happen. My example is based on current statistics from the Power Blog and a few assumptions. Of course changing any of these statistics or assumptions will change the outcome. We’re all tend to change these numbers to our favors, which some times let’s us loose focus on what we’re trying to achieve.
Here are the statistics I base my example on:
The conversion rate from a "Paid to Click" program into a Power Blog email subscriber is currently at 9% (Because we are giving away a free ebook). 15% of the email subscribers sign up for the free Power Blog membership (again, free giveaways will make it irresistible). Of these new members 8% later upgrade to the Power Blog PRO membership (because they realize the potential of the system).
The assumption is that you drive traffic through a “Paid to Click” program and that you purchase 2000 clicks for $10 total. That’s $0.005 per click. This is a common number in the world of “Paid to Click” programs.
ClicksMatrix is one of the better programs out there.
In this example I’m using the lead capture page for the “Best FREE Ebook”, available to every member of the Power Blog. Because from the time this web page captures a new email subscriber all the way to the upgrade to the PRO membership, this member resides in your direct downline.
Now let’s put some meat on this with the statistics in mind.
180 new email subscribers from 2000 clicks.
27 new Power Blog free members, signing up from these 180 email subscribers.
2 new Power Blog PRO members, upgrading from the pool of 27 new free members.
I’m hoping that you signed up for the affiliate program by now. If you are an affiliate of the Power Blog you’re making 50% commission each and every month. The Power Blog PRO membership sells currently at $19.95. As shown in my example you should be able to create 2 new PRO members that will pay you $19.95 in commissions. Having invested $10 for the “Paid to Click” program and receiving $19.95 in return equals to a return of almost 100% or in fact doubling your money.
Now factor in that this is a residual income and assuming these new PRO members remain active for a full year. Your commission would be $239.40. And this was done with a $10 investment.
Well, don’t get too exited yet. This is not the fast track to riches approach. Getting 2000 clicks takes a while, but if you take my example you will see that it is possible to make a profit with the Power Blog. Even if you don’t have $10. You can get the 2000 hits to the “Best FREE Ebook” lead capture page by simply doing what the free traffic exchange programs are designed to do, surf for credits. The choice is yours.
Before I leave, a word of caution. These numbers can swing both ways. There’s a good chance that more than 2 new Power Blog PRO members will upgrade, but there’s also a chance that none of them will ever upgrade. I just used the statistics to show you the possibilities. It wouldn’t be the Power Blog if I didn’t make this remark. Keep it honest and realistic, that’s what I believe in.
Good luck,
Peter Dobler
PS: Read more on the same topic:
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Posted by: uleric on Thursday, May 25, 2006